Monday, May 16, 2011

Travel Tips for Memorial Day Weekend

Travel tips for Memorial Day Weekend

It is finally starting to feel like summer is around the corner! We could all do without the rain, but at least it isn’t snowing. Plus, with Memorial Day Weekend coming up quickly, many families are looking forward to a mini-vacation. If you are going to be putting on some miles this weekend, take a quick look at the following tips to ensure you are maximizing the life of your tires because we all know tires aren’t cheap!

Before discussing how to properly take care of your tires and ensure your safety, we should probably address if you need new tires altogether. According to New York State Law, your tires must have a tread depth of 2/32nds of an inch. Running bald tires can not only lead a ticket but more importantly hydroplaning and decreasing your ability to stop abruptly. If you think it’s time to retire your treads and trade them in for something new, give us a call!

Assuming your tires have plenty of life left in them, pay attention to what you can do before taking that trip this holiday weekend. Proper tire pressure is the MOST important factor in maintaining your tires for many reasons. First, it can save you money at the gas pump! An underinflated tire forces your car to work harder, you can lose up to a one mile per gallon off your fuel economy.

As I’ve discussed in previous articles, under inflation not only puts resistance on travel but also can lead to many problems including tire blowouts. These blowouts are most likely caused by excessive heat from an overworked tire. A blowout is then followed by a messy situation that may even leave you stranded on the side of the road. Do yourself a favor, make sure your tires are properly inflated before departing from your house. The correct tire pressure for your vehicle can be found in several places: the owner’s manual, the driver’s side door and even the inside of the gas tank door. Another quick tip; do not overinflate in hopes of getting even better gas mileage!

On top of the personal dangers to passengers, improper tire inflation (not enough or too much) can also lead to uneven wear, meaning you will need to buy tires sooner than you had planned. If you detect uneven wear of your tires, also consider an alignment issue. This is easy to test for. While driving, try to determine if your vehicle is pulling to the left or right. If so, you should take your car in for an alignment. It is a very simple, inexpensive fix to what could become a larger issue if not addressed.

Finally, We have probably all heard that it is important to have your tires rotated every now and then. Again, this is to ensure uniform tire wear. And to be more specific, it is recommended to have your tires rotated every 6,000-8,000 miles. As an added piece of information, Anywhere Tire Care includes free rotation to our seasonal customers that switch between winter and summer tires each year.

So to recap, check your tires from uneven wear and proper tire inflation. It only takes a few minutes and can save you lots of time and money in the long run. And enjoy your holiday weekend!!

This article was written by the staff of Anywhere Tire Care, the Capital District’s ONLY “tire shop on wheels.” Anywhere Tire Care specializes in new and used tire installation and balancing wherever it is most convenient for our customers including their home, office or even the local coffee shop! Our number one concern is customer convenience and satisfaction, saving you time and money. Call us at 518-810-5244 or visit us on the web at www.anywheretirecare.com.



Wednesday, May 4, 2011

Happy Mother's Day!

In light of the upcoming holiday, Mother’s Day, I decided I would break away from the norm and write an article focused around Mom. As you may already know, retailers are always trying to discover what makes a mom loyal to a specific brand whether it be tires, cars or even groceries. Because most mothers make the majority of the purchases for a household it is important to target her as a consumer.

Recently the website, Totsy.com, conducted an online survey of nearly 2000 moms across the United States to gain insight into their shopping habits. Being in the midst of a recession, the survey attempted to determine how the economy has impacted a family’s shopping tendencies. Though moms will continue to splurge for special occasions (like Christmas and birthdays), the economic downturn has led to an emergence in the importance of coupons and sale prices in determining which products she will purchase.

Interestingly there are generational differences in how mothers save money. Older moms resort to buying generic products and purchasing in bulk. However younger moms are looking for deals online through search engines and social media. For the tire industry this means shoppers are looking for tires that offer rebates or they may be searching the internet for the best deal. Traditionally a consumer would trust their local garage with what tire they should buy, but the economy has forced us to do our own research before committing to a purchase.

Now we have all heard the saying; you get what you pay for. In most cases the cheapest item probably is not going to be the most quality item. But this survey revealed that moms are more concerned with price over quality. Older moms understand the value of a product while younger moms tend to value a lower price. If I can give advice, when it comes to the safety of your family, please value the quality over the price tag.

I can happily say that Anywhere Tire Care caters to both experienced and new moms. We offer traditional coupons and we are also very familiar with the online buying community. You can buy with us or do your own research. Let us install your tires while you are at the grocery store shopping for those deals! Having said that, I wish all moms a very happy Mother’s Day and I hope you all enjoy your day with loved ones! Take care and God bless.

This article was written by the staff of Anywhere Tire Care, the Capital District’s ONLY “tire shop on wheels.” Anywhere Tire Care specializes in new and used tire installation and balancing wherever it is most convenient for our customers including their home, office or even the local coffee shop! Our number one concern is customer convenience and satisfaction, saving you time and money. Call us at 518-810-5244 or visit us on the web at www.anywheretirecare.com.